Visitor Monitoring

ENTER now, WIN Cheese!


Murray’s Cheese in Grand Central Market is celebrating 10 years of stinking up midtown. Through the month of March, customers at our Grand Central location will have the opportunity to win a ton of cheesy prizes!

In March pick up a scratch card from our shop, or one of our friends in Grand Central to scratch-and-win big: discounts, gift boxes, party trays and more! The best part is….Everyone Wins!

It gets even better! After you claim your prize, you will be entered into our Grand Prize drawing. One (1) lucky cheese lover will win a tour of our caves (you get to bring 9 friends with you!), and a $100 shopping spree at Murray’s.


Sweepstakes last through March

Prizes MUST be claimed by 4/30/12


March 1-9 – Cheese and Meat, including artisanal-made American salamis.

March 10-16 – Cheese and Booze, including whisky, beer and “boozy cheeses” for St. Patrick’s Day.

March 17-23 - Cooking with Cheese, with a focus on Murray’s new prepared foods, and on Italian items.

March 24-31 – Easter & Passover, with the focus on cheese that people normally “pass over” and snacks such as honey and Parmigiano. 

Vandy Hall Tastings

On March 18th and 22nd we will be in Vanderbilt Hall handing out cheese! Come by, try some cheese, and pick up a scratch off card!

You can also find a card at:

Joe The Art Of Coffee - Graybar Passage

Two Boots Pizza - Lower Level Dining Concourse

Grande Harvest Wines - Graybar Passage

Pescatore Seafood - Grand Central Market




Official Rules
  1. The Sweepstakes are sponsored by Murray’s Cheese, 254 Bleecker Street, New York, NY 10014 (the “Sponsor”).
  2. No purchase necessary to enter the Sweepstakes or to win a prize. A purchase will not improve or affect the chances of winning. This Sweepstakes is void where prohibited by law and is subject to federal, state, and local regulations. Taxes on prize, if any, are the responsibility of the individual winner.
  3. The Sweepstakes opens on March 1, 2013 (“Sweepstakes Opening Date”) at 12:00 AM Eastern Standard Time (EST) and closes on March  31, 2012 (the “Sweepstakes Closing Date”) at 11:59 PM EST, (the “Sweepstakes Period”)
  4. The Sweepstakes Period runs from the Sweepstakes Opening Date to the Sweepstakes Closing Date.
  5. All Sweepstakes entries must be received on or before the Sweepstakes Closing Date.
  6. To be eligible to enter the Sweepstakes and/or to win a prize, an entrant must be a legal U.S. resident of the contiguous United States (except AK and HI) who are 18 years of age or older at the time of entry. Employees and the immediate families of employees of the Sponsor, its affiliates and subsidiaries, and employees and the immediate families of their wholesale distributors, advertising and promotion agencies are ineligible.
  7. Each Entrant will be required to provide their first & last name, email address. All entries must be received by Sweepstakes Closing Date.
  8. In order to participate in the Sweepstakes, eligible entrants can enter the Sweepstakes during the Sweepstakes Period by completing the in-store Sweepstakes scratch-off contest, and form available at Murray’s Cheese in Grand Central Market. All eligible entries will be entered into the drawing for the Grand Prize.
  9. By entering the Sweepstakes, the Entrant agrees to be added to Murray’s Cheese email list. Murray’s Cheese sends occasional emails to the email list. The Entrant can opt out of these emails anytime and Murray’s Cheese will never share Entrant’s information with any third parties.
  10. All required information must be provided to enter and to be eligible to win. Incomplete entries will be disqualified. All entries become the exclusive property of Sponsor and will not be acknowledged or returned. By participating, you consent for Sponsor to obtain, use, and transfer your name, email address and other information for the purpose of administering this Sweepstakes and for other purposes as set forth below.
Release and Limitations of Liability:
By participating in the Sweepstakes, Entrants agree to release and hold harmless Murray’s Cheese, and their respective parent companies, employees, officers, directors, members, subsidiaries, affiliates, distributors, sales representatives, advertising and promotional agencies (collectively, the “Released Parties”) from and against any claim, action, injury, loss, damage or cause of action arising out of or relating to participation in the Sweepstakes, acceptance or receipt of any prize, use or misuse of any prize, or participation in any prize-related activity, including, but not limited to (a) any technical errors that may prevent an Entrant from submitting an entry; (b) unauthorized human intervention in the Sweepstakes; (c) errors in the administration of the Sweepstakes or the processing of entries; or (d) injury, death, or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Sweepstakes or receipt or use of any prize. Released Parties assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, theft or destruction or unauthorized access to, or alteration of, entries. Entrant further aggress that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Sweepstakes, and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to punitive, consequential, direct, or indirect damages.
Prizes/Odds: The potential Grand Prize Winner will be selected in a random drawing from among all eligible entries received by the Administrator whose decisions are final and binding. The Grand Prize drawing will be conducted on or about April, 5th 2013.  Only the prize listed below will be awarded in this Sweepstakes. Odds of winning depend on the total number of valid entries received.
One (1) Grand Prize will win a Cave and Dinner Package. Includes the following:
  • A private “Mysteries of the Caves” Class for Ten (10) people
    • Value: $750
    • SHopping Spree
      • Value: $100
Total approximate value of Grand Prize package: $850
Scratch off prizes:
Scratch off prizes can be claimed at the Grand Central location during the contest period. To claim prize, the form on the back of the scratch off card must be completed with the Entrant’s name, and Email Address and return to Murray’s Cheese at Grand Central market during the contest period.  Present scratch off to a staff member and you will be rewarded denoted prize. All claimed scratch off cards will be entered into the final sweepstakes drawing. Prizes, Odds, and conditions follow:
  • 1:5000 odds of winning a cheese platter (4 people out of 20,000)
    • $100 value                              
    • 1:2000 odds of winning a gift box/bag (10 people out of 20,000)
      • $50 value
      • 1:350 odds of winning a free t-shirt (30 people out of 20,000)
        • $15 value
      • 1:28 odds of receiving 20% off (714 people out of 20,000)
      • 1:16 odds of receiving 15% off (1250 people out of 20,000)
The potential Grand Prize Winner will be contacted by email.
Prize is provided on an “as is” basis, without any warranty of any kind is non-transferable. Prize may not be redeemed for cash or substituted in any manner by any prizewinner; provided, however, Sponsor reserves the right to substitute a prize (or portion thereof) of equal or greater value if the advertised prize (or portion thereof) becomes unavailable. 
Prizewinner is responsible for any and all applicable fees, federal, state, and local taxes, if any.
Prize will be awarded only if the potential prizewinner fully complies with these Official Rules.
A random drawing will be conducted on or about May 5, 2013 from all eligible entries received. Conduct of the Sweepstakes and the drawing are under the supervision of the Administrator. Potential prizewinner will be notified by email, using the contact information provided at the time of entry. Sponsor shall have no liability for any potential prize winning notification that is lost, intercepted or not received by any potential winner for any reason. If, despite reasonable efforts, any potential prizewinner does not respond within (2) days of the first notification attempt, or if the prize notification is returned as unclaimed or undeliverable such prizewinner will forfeit his or her prize and an alternate winner may be selected (if time prevails). If any potential prizewinner is found to be ineligible, or if he or she has not complied with these Official Rules or declines a prize for any reason prior to award, such potential prizewinner will be disqualified and an alternate winner may be selected. The potential prizewinner will be required to sign an affidavit of eligibility/publicity and liability release, and return it properly executed, within (5) days of attempted notification as a condition of awarding the prize. The prize winner must provide the Administrator with a properly completed and executed IRS Form W-9. Any prizewinner with a prize value of $600 or more will receive an IRS Form 1099-MISC.
ADDITIONAL PRIZE CONDITIONS: All local, state and federal taxes are the sole responsibility of the Grand Prize Winner. Upon initial notification and verification of the Grand Prize, confirmation will be sent to the aforementioned winner via email. The Grand Prize winner will be required to sign an Affidavit of Eligibility and Liability / Publicity Release and return it within ten (10) days of written notification by mail or prize may be forfeited and an alternate potential winner selected. If a prize or prize notification is returned as unclaimed or undeliverable to a potential winner, if potential winner cannot be reached within three (3) calendar days from the first notification attempt, if potential winner fails to return requisite document within the specified time period, or if a potential winner is not in compliance with these Official Rules, then such person shall be disqualified and an alternate winner may be selected for the prize at issue. The potential winner is subject to verification before any prize will be awarded.
GENERAL: By accepting the Grand Prize, where permitted by law, the Grand Prize Winner grants to the Released Parties and those acting pursuant to the authority of Sponsor and the Released Parties (which grant will be confirmed in writing upon Sponsor’s request), the right to print, publish, broadcast and use worldwide IN ALL MEDIA without limitation at any time the Grand Prize Winner’s full name, portrait, picture, voice, likeness and/or biographical information for advertising, trade and promotional purposes without further payment or additional consideration, and without review, approval or notification. IN NO EVENT WILL RELEASED PARTIES BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND (INCLUDING WITHOUT LIMITATION, LOSS PROFIT, CLAIMS OF THIRD PARTIES, DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES) ARISING OUT OF PARTICIPATION IN THIS SWEEPSTAKES OR THE ACCEPTANCE, POSSESSION, USE, OR MISUSE OF, OR ANY HARM RESULTING FROM THE ACCEPTANCE, POSSESSION, USE OR MISUSE OF THE PRIZES. By participating, entrants release and agree to hold harmless the Released Parties from any and all liability for any injuries, death or losses or damages to persons or property AS WELL AS CLAIMS/ACTIONS BASED ON PUBLICITY RIGHTS, DEFAMATION, AND/OR INVASION OF PRIVACY that may arise from participating in this Sweepstakes or its related activities or the acceptance, possession, use or misuse of, or any harm resulting from the acceptance, possession, use or misuse of the Prize(s). Grand Prize Winner acknowledges that Released Parties have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to the Prize.
 WINNERS LIST REQUEST:  To request confirmation of the names and addresses of the Grand Prize Winner, please send a self-addressed, stamped business size envelope, by May 5, 2013, to: Murray’s Cheese “Grand Central Anniversary” Sweepstakes Winners List Request, 254 Bleecker Street, New York, NY 10014.